Android Stats for Hanson Apps, Q1 2015

With a new year comes another round of seeing how many Android devices are in use. We’re back for the first quarter of 2015 with our quarterly statistics as we continue to develop new apps and test the latest devices.
Chris Kujawski
Chris Kujawski, Senior Metrics and Media Strategist
Maria Simmons, Software Engineer
Director of User Experience Architecture Leslie Mohn

What We Know Now: Leslie Mohn

If you’ve been following our ongoing career lessons series, you know that at Hanson we like to take a few minutes from time to time to reflect on what we’re learning and look for opportunities to grow. Today, we’re talking to Director of User Experience Architecture Leslie Mohn.
Mindy Withrow
Mindy Withrow, Managing Director of Strategic Planning
Leslie Mohn, Director of User Experience Architecture
Ben Morale's photograph at Exploring an Empty TMA.

Exploring an Empty TMA

Late last year, Visual Designer Ben Morales was among a handful of the region's top mobile photographers to be invited to participate in The Toledo Museum of Art’s Exploring an #emptyTMA event, an opportunity to explore this world-class museum on a day that it was closed to the public. All of us at Hanson thought this was pretty cool because not only is the museum one of our client partners, but Ben is a very talented photographer. I recently talked to Ben about what he got out of this exclusive experience.
Sally Stearns
Sally Stearns, Marketing Manager

EMU Search Marketing 2014: Humanize Your Search and Social

“People don’t buy cars from buildings. They buy from people. Use social media to humanize your brand.” ---Mary Henige, Director of Social Media for General Motors. That’s just one of the main themes I took away from Eastern Michigan University’s Search Marketing Workshop on November 7: the importance of humanizing both search and social campaigns.
Angela Linares
Angela Linares, Paid Media Strategist

EMU Search Marketing 2014: Start with the Data You Have

So much has changed in my life from when I attended Eastern Michigan, a place that set me on my current path. Returning there always holds a lot of emotion and memories. That’s why being asked to speak on November 7 at The Search Marketing Workshop, a conference that has been formed there over the past four years (starting from just one class that I was lucky enough to be a part of six years ago) was a little surreal. I was honored to be considered and am always looking for a way to give back to current Eastern Michigan students.
Chris Kujawski
Chris Kujawski, Senior Metrics and Media Strategist
3 Things Demographic Data Can Help You Do

3 Things Demographic Data Can Help You Do

Now that most businesses have upgraded their Google Analytics accounts to Universal Analytics and have enhanced their profiles to capture demographic data, the question is, how can this data help you?
Chris Kujawski
Chris Kujawski, Senior Metrics and Media Strategist
Android Devices and Versions June 2014

Android Stats for Hanson Apps, Q2 2014

Are you ready for another round of Guess How Many Android Devices Are in Use? We don’t have that answer, but as we continue to develop new apps and test the latest devices, we do have some updates to our quarterly statistics.
Maria Simmons
Maria Simmons, Software Engineer
Chris Kujawski, Senior Metrics and Media Strategist
a note reminds you to "know your why" if you want to be competitive in digital spaces

To Be Competitive, Know Your Why

A few weeks ago we hosted a Google Partners Connect event that featured a live webcast of some of Google’s leading experts. One of the speakers pointed out that whether you’re a small business or a huge corporation, the key to being competitive in search and sales boils down to knowing the answers to three questions.
Mindy Withrow
Mindy Withrow, Managing Director of Strategic Planning
Day 1 of the Google Analytics Summit 2014

Report from the Google Analytics Summit 2014

As a Google Analytics Certified Partner (GACP), Hanson gets to send a team member to San Francisco every year for the annual Google Analytics Summit, and for the third year now, it’s been my pleasure to represent Hanson. This year’s summit theme is “Data In Action.” As is normally the case with the first day of the event, Google had a few notable product announcements that went public: Enhanced eCommerce and Data Import.
Report from the Google Analytics Summit 2014
Report from the Google Analytics Summit 2014,
Tools for inspiring great social content

Tools for Writing Great Social Content

Most community managers and social content pros will admit that writing fresh and remarkable content week in and week out can be hard. Very hard. Not only does the content need to be strategic, it has to strike the right balance of length, engagement, branded but not too branded, shareable, actionable, conversational...did I leave anything out? Oh yeah…and legal, it has to get by legal, too.
Private: Steve Dwyer
Private: Steve Dwyer, Connection Strategist
Android stats 2014 for Hanson developed mobile apps

Android Stats for Hanson Apps, Q1 2014

Spring has finally arrived here in Northwest Ohio, and with it our latest report of Android stats based on Hanson-developed mobile apps.
Maria Simmons
Maria Simmons, Software Engineer
Chris Kujawski, Senior Metrics and Media Strategist