5 Things Your Social Media Team Wants You to Know

5 Things Your Social Media Team Wants You to Know

Us social media guys are pretty easy-going. We get to assist clients with some of the most fun projects in the agency. And we really hate to be downers and get all Social Media 101 on you. But it’s also our job to educate people about what being social in a digital world really means—because it’s not always as obvious as it seems. So in case you’re wondering what we consider the key principles, here are 5 things you should know about social media...
Tips for Developing Successful Mobile Apps

Tips for Developing a Successful Mobile App

Seems there’s an app for everything. And why not? Mobile apps are a fun way to keep your brand in front of customers, and when done right, they make people’s lives easier. If you’re considering developing a new mobile app, here are a few tips from our app development team to make it successful...

A Project Manager’s Principles for Effective Meetings

As a project manager, I admit I have a bit of a reputation around here. I’m known for getting people out of meetings early, earning me the nickname “Miss Bossypants.” (I’ve been assured this is an affectionate term.) Ending meetings on time seems like a basic tenet of business. But the dozens (hundreds?) of ineffective meetings we’ve all experienced in our careers indicates that it’s an acquired skill...
on the set of a Hanson video shoot

5 Things Your Video Editor Wants You to Know

When I entered this field 20 years ago, video editing employed a “destructive” process. There was no “undo” button. Once you made a cut, it was final. Today, digital editing has given us incredible flexibility to do, undo and redo. But you can’t always “fix it in post,” as they say. And even when you can, it’s likely to cost more than doing it right in the first place...

Going Social with the Jamie Farr Toledo Classic

I once sold lemonade to Jamie Farr. Or, I tried to. I grew up across the street from Highland Meadows Golf Course, which—if you know anything about Toledo—has long been the home of the Jamie Farr Toledo Classic. It was a tradition of my childhood that every summer for one week, LPGA players and fans took over my neighborhood to have fun and raise money for local children’s charities...

Intranet Governance: Intranet Best Practices, Part 4

Thanks to all of you who have been following along this four part series on best practices in intranets. Now in this final installment, it’s time to talk about how to manage it all: intranet governance.