Hanson Inc. Blog

Hanson Connection Strategist Chris Kujawski working with Google Analytics

Here at Hanson

What We Know Now: Chris Kujawski

One of Hanson’s core values is “stay curious,” an attitude of continuous learning that characterizes our employees and reflects the ever-evolving nature of our industry. To celebrate this value, we’ve been talking to various Hansonites about career lessons learned, starting first with Ben Eddings, video production specialist, and then Sue Woten-Schultz, account director. Today we’re talking to connection strategist Chris Kujawski.

Mindy Withrow, Managing Director of Strategic Planning
Chris Kujawski, Senior Metrics and Media Strategist

Here at Hanson

The Hanson Fitbit Challenge

It seems everyone is all about the wearables these days, and Hansonites are no exception. We’re writing about them, developing apps for them, and of course using them. We’re also a pretty social group, with a strong sense of community and a competitive bent. So it was natural that, back in the spring, we challenged a few of our local business partners to what we called the Hanson Fitbit Challenge.

The Hanson Fitbit Challenge,

Analytics

Android Stats for Hanson Apps, Q2 2014

Are you ready for another round of Guess How Many Android Devices Are in Use? We don’t have that answer, but as we continue to develop new apps and test the latest devices, we do have some updates to our quarterly statistics.

Maria Simmons, Software Engineer
Chris Kujawski, Senior Metrics and Media Strategist

Hanson Account Director Sue Woten-Schulz on the phone with a client

Here at Hanson

What We Know Now: Sue Woten-Schultz

What do you know now that you wish you’d known when you started your career? A few weeks ago, we started a new blog series by asking that question of Ben Eddings, video production specialist. Today our conversation is with Sue Woten-Schultz, account director.

Mindy Withrow, Managing Director of Strategic Planning

photo of Hanson employees enjoying the opening party of the Toledo Museum of Art video game exhibit

Here at Hanson

Celebrating the Art of Video Games at TMA

It’s game time, Toledo! Many of us here at Hanson are big fans of video games – playing them and developing them. And of course we’re also big fans of The Toledo Museum of Art. So when our museum partners announced their new The Art of Video Games exhibit, we couldn’t wait to help sponsor the opening party on June 21. We asked some of the Hansonites who went to comment on the experience.

Mindy Withrow, Managing Director of Strategic Planning

Joel Lanciaux and Richard Carhart as seen through Hanson's Google Glass app

Apps

Through the Looking Glass: Developing Hanson’s First Glass App

My colleague Joel Lanciaux and I got the opportunity to develop Hanson’s first Google Glass app. So we thought we’d take a few minutes to talk about what we learned from the experience. What follows is a loosely-edited transcript of our conversation.

Private: Rick Carhart, Front-End Developer

InfoComm 2014 show floor, photo by Hanson Inc.'s Paul Molnar

Kiosk / Trade Show

Highlights of InfoComm 2014

I spent last week at InfoComm14 in Las Vegas (I know, boo hoo for me). This was my second year attending the conference on behalf of Hanson. InfoComm bills itself as the largest professional AV show in the world, and I find it a great way to get exposed to current and new technology all in one location.

Highlights of InfoComm 2014,

a note reminds you to "know your why" if you want to be competitive in digital spaces

Strategy

To Be Competitive, Know Your Why

A few weeks ago we hosted a Google Partners Connect event that featured a live webcast of some of Google’s leading experts. One of the speakers pointed out that whether you’re a small business or a huge corporation, the key to being competitive in search and sales boils down to knowing the answers to three questions.

Mindy Withrow, Managing Director of Strategic Planning

Ben Eddings in a Hanson video editing suite

Here at Hanson

What We Know Now: Ben Eddings

At some point in our careers, we’ve all said “I wish I’d known this years ago.” It’s not that we should have been more prepared at the start but that we’ve learned so much since then. So we asked a few Hansonites to reflect back to the start of their careers and reveal some of the early surprises and lessons learned. We’ll be featuring their responses here as an occasional series – and to kick it off, we talked with Ben Eddings, video production specialist.

Mindy Withrow, Managing Director of Strategic Planning

Client Partnerships

Request for Proposal, or Request for Partner?

As a digital agency, we’ve responded to our fair share of RFPs over the years. Some are well thought out and others… not so much. Previously, we've shared our reflections on the RFP process, offering some specific suggestions for how to make it more valuable for everyone. But another way companies can make the RFP process better is to ask themselves: are we looking for a vendor to complete a one-time job, or are we looking for a partner to provide solutions now and guidance into the future?

Request for Proposal, or Request for Partner?,

Day 1 of the Google Analytics Summit 2014

Analytics

Report from the Google Analytics Summit 2014

As a Google Analytics Certified Partner (GACP), Hanson gets to send a team member to San Francisco every year for the annual Google Analytics Summit, and for the third year now, it’s been my pleasure to represent Hanson. This year’s summit theme is “Data In Action.” As is normally the case with the first day of the event, Google had a few notable product announcements that went public: Enhanced eCommerce and Data Import.

Report from the Google Analytics Summit 2014,

Hanson intern Lisa Wendel working on content at her computer

Here at Hanson

5 Things I Learned Interning at Hanson

This semester flew by and I can’t believe that my time at Hanson has ended. I started working at Hanson as a Content Strategy and PR intern in January. Here’s what I’ve learned since then.

Lisa Wendel, Intern