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Augmented Reality

3 posts
Image recognition
  • Augmented Reality
  • Mobile
  • Technology

Mobile Vision, Part 3: Image Recognition

Introduction Welcome to another look at the technology driving innovative solutions in mobile. In the first part of…
Josh Jacob
Josh Jacob, Director, Mobile and Emerging Technologies
  • Augmented Reality
  • Emerging Technology

The future of Augmented Reality for selling complex products

In a previous article, I outlined 5 great examples of why Augmented Reality helps consumers make purchase decisions.…
Mike Osswald
Mike Osswald, Vice President, Experience Innovation
  • Augmented Reality
  • Emerging Technology

Why manufacturers need to take a serious look at Augmented Reality

AR helps customers make purchase decisions for complex products—here are many reasons why AR can make the dreaming,…
Mike Osswald
Mike Osswald, Vice President, Experience Innovation
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